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Jan 25, 2021

Despite the disruption from Covid, on so many levels, it has been a time of innovation and acceleration in the digital industry.

Things have changed dramatically and enabling many of those changes has been the IAB, known as the Interactive Advertising Bureau, the industry trade group that serves the digital...

Jan 18, 2021

This week’s episode of the #BeetCast is guest hosted by Matt Prohaska, who I met around 10 years ago when he ran programmatic advertising at The New York Times.

He moved  from there to form a powerhouse consulting firm in his name.   Matt is one of the brightest lights in our industry, a super great guy and I am...

Jan 11, 2021

It’s a virtual CES this week.  it will be interesting to see how it goes.   However it goes, I am pretty sure that our future industry events will be some sort of hybrid of live and virtual.

And that will probably be the case for Cannes Lions, says  Michael Kassan, my guest this week on the #BeetCast. Kassan is  CEO...

Jan 6, 2021

He had a successful exit when his start-up Tru Optik was sold to data giant Transunion last year.   But it was  tough sledding building an advanced media data business five years ago.  Now a super-hot sector, Andre was ahead of his time.

While he made early progress with product development and industry partnerships,...