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Nov 29, 2021

Measurement in an omni-channel media world is increasing complex with the changes in  cookies, mobile identifiers and new privacy regulation.   But what is he personal, unbiased impact of advertising?  For GroupM's Mindshare, it's about measuring "empathy" as registered by biometric feed back.

It's called the NeuroLab...

Nov 22, 2021

We just wrapped our Beet Retreat, an amazing gathering of 200 industry leaders for three days of conversations and learnings. In advance of the event, we spoke with several of the industry leaders who were part of the Retreat. Here are some of voices from the Retreat:  FreeWheel’s Dave Clark, Comcast’s Pooja...

Nov 15, 2021

Very happy to welcome back to the show Doug Ray, who holds the title Chief Product Officer, dentsu Americas & Global Media

We’ve covered Doug for a number of years and he’s always innovating, seeing what’s next and leading the industry.

In his role he is deeply involved with the changing the media landscape.  One...

Nov 8, 2021

Donna Speciale, President Sales and Marketing at Univision Communications, talks to Andy Plesser in this week's episode of the BeetCast

Nov 1, 2021

The marketing and advertising world is at an exciting, expansive point. In fact the true scope of the industry is under counted. But it lacks the energy and positivity to grow, opines the longtime agency futurist and best-selling author Rishad Tobaccowala in this wide ranging podcast interview with guest host Matt...